In the fast-paced digital age, where marketing strategies evolve at the blink of an eye, print marketing remains a timeless and effective way to reach your target audience. As we step into 2024, the world of printing is brimming with exciting trends and innovative...
In today’s highly competitive business landscape, it’s crucial for companies to stand out and make a lasting impression on their customers. One effective way to do this is by utilizing custom printed calendars adorned with your business logo. These...
Let’s paint a picture… You are at a networking event, an important pitch, or talking to a dream lead at a conference. They are laughing at your jokes, interested in your business, listening so intently that they aren’t even looking at their phone. Then the...
Waikato is one of the richest agricultural areas in the world. So it is no surprise that kiwis LOVE a farmers market! They are great community events. For small businesses, these markets and other outdoor events, are an excellent way of engaging with local customers...
GSM stands for grams per square meter and refers to the weight of paper. It is measured by cutting the specific paper type into a square, with each side measuring a meter long, and weighing it. So the higher the number, the heavier the paper and therefore the thicker...
Since last year when COVID-19 entered our lives, you will have seen a huge increase in the use of QR codes in New Zealand’s shops, restaurants, and public places. These bizarre barcodes have been popular with businesses and governments worldwide as they are...